DELIVER
Benchmark Collective expanded the DELIVER sales team's reach and provided account management support for vendors and buyers across two simultaneous event formats.
%
Of revenue rebooked
What we delivered
- Rebook strategy consultancy with the Commercial Director, creating the approach from the ground up
- Sales team expansion — Benchmark embedded alongside the existing DELIVER sales team
- Account management support for DELIVER vendors and buyers throughout the event
- End-to-end rebook project ownership, including team build and day-to-day management
- Clear exhibitor communications and first-come, first-served location selection process
- Over 80% of revenue rebooked across two days — an exceptional first-edition result
Rebook strategy consultancy with the Commercial Director, creating the approach from the ground up
Date completed:
Oct 2021
I was really pleased to be able to involve the Benchmark Collective team in my new role as Commercial Director at Deliver. Having worked with the team in a previous business, I knew I could rely on them to deliver the best rebook service to our Deliver vendors and achieve the exceptional results I hoped for. Evolving Deliver and realising my commercial plan needed the experts and so Benchmark Collective were the obvious choice.
Adam Gough, Commercial Director
DELIVER
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